The myth of celebrity fragrances and perfumes

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The myth of celebrity fragrances and perfumes


Many believes that the days are gone when PERFUMES, SCENTS AND FRAGRANCES were attributed to celebrities to capture the market. Some statistics even support the arguments that celebrity brands are out of fashion. Some available statistics revealed that the market of such fragrances and perfumes has dropped up to 50% since the year 2000. However even 50 percent remaining buyers represent a high sales volume though not of that standard which the last part of previous century exhibited.

celebrity perfumes & fragrances

Celebrities Fragrances & Perfumes the Buyers Opinion

  • Do colorful bottles emblazoned with the name of your favorite actress or pop star still attracts you?
  • What are the factors do you believe causes the drop in demand of celebrities brand fragrances?
  • How do you see the chances of revival of rise in sale of celebrity brands perfumes?
  • What is your favorite brand of fragrance as far as celebrities brands are concerned?

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